Company News

Private Equity Firm Acquires Olaplex

Financial terms were not released in deal for indie hair care company.

Private equity firm Advent International has agreed to acquire Olaplex. Financial details of the transaction were not disclosed. Olaplex was founded in 2014 by beauty industry veterans Dean and Darcy Christal, who commercialized a revolutionary, patented technology that protects and repairs hair from damage. Word of “The Power of Olaplex” spread among hair stylists, and the brand quickly became a global sensation, paving the way for a completely new category of hair care called “bond-building...

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